Sarah Ridgway

User Experience Designer + Information Architect

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User-Centered Design Evangelist with eight years experience in web design and development, and three years specializing in intuitive online user experiences. In-depth knowledge of modern, accessible web development, information optimization techniques, and content strategy. Committed to blending business objectives and user needs to create effective, engaging websites for B2B, B2G, B2C, and non-profit clients.

Information Architect, Interface Designer

SBM Atlantia (a subsidiary of SBM Offshore) for Easterly, Winter 2009

sbmatlantia.com

SBM Atlantia, a Houston-based subsidiary of SBM Offshore, supplies the energy industry with quality, experience, and innovation in offshore floating production, drilling, and engineering solutions.

Objective: Promote visibility amongst competitor group and support reputation as a trustworthy leader in Gulf Coast specific solutions; differentiate Atlantia brand from parent company but maintain strong ties.

Information Architect, Interface Designer

Catalyst for Easterly, Winter 2009

teamcatalyst.com (new site launching Spring 2010)

Catalyst is a business consulting firm with serious growth potential. Their unique methodologies and client support offerings set them apart from competitors in their industry.

Objective: Turn Energy-focused consulting experience into relevant qualifications for other industries; support branching-out efforts by supporting their unique services with a concise, modern website that sets them apart from their competition.

Information Architect, Interface Designer

Parkman Whaling for Easterly, Winter 2009

parkmanwhaling.com (new site launching Spring 2010)

Parkman Whaling is an Energy-focused Investment Banking firm fronted by two of the industry's foremost financial trend-setters.

Objective: Combat conflicting impressions from potential clients that Parkman Whaling is too young (the company) and too old (the partners); revitalize the company's image with a fresh, professional website supported by measurable evidence of the company's expertise and credentials.

Information Architect, Creative Designer

Diebold TAG, Fall 2009

dieboldtag.com

Diebold TAG is a Diebold User Group bringing Diebold and their customers together in a collaborative environment.

Objective: Re-architect website to take advantage of new ExpressionEngine content management system and provide users with improved content structure and navigation that leverages available content.

Information Architect, Interface Designer

Waste Management for FKM, Fall 2009

dumpster.com

Waste Management, Inc. is the leading provider of comprehensive waste and environmental services in North America. Dumpster.com provides online rental and scheduling for commercial and residential dumpster services nationwide.

Objective: Update system architecture and task flows to facilitate purchase and scheduling of recently acquired Bagster brand collapsible dumpsters.

Information Architect, Usability Consultant

Belmont Village for Easterly, Spring 2009

belmontvillage.com

Belmont Village is a leading retirement and assisted living provider with communities nationwide.

Objective: Redesign website to reflect Belmont Village's corporate identity by providing useful, easy-to-find information to prospective residents, their children, and caretakers; leverage individual location identities through 21 residence micro-sites.

Information Architect, Interface Designer

Title Tools, 03/09 - Present

titletools.com (launching Summer 2010)

Title Tools is a web-based application marketed to Licensed Attorneys and Escrow Officers.

Objective: Create an application allowing Escrow Officers to order Real Estate Legal Documents from Attorneys; expedite process of ordering and creating legal documents; provide integrated filing and billing system.

Founder and Strategic Lead

Dive Into America, 01/03 - Present

diveintoamerica.com (new site launching Summer 2010)

Dive Into America is an organization educating Europeans in immigration to the US.

Objective: Redesign current community-based website to enhance users' ability to share immigration information; encourage the development of friendship networks, and support the site's uniquely welcoming community.